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Premiere DateJuly 5, 2017
Behind Tasty is a web series created by BuzzFeed Originals that gives viewers an inside look into the making of their popular food videos. The series showcases the talented individuals who bring the Tasty brand to life - from recipe developers to videographers to editors - and delves into the creative process behind their mouth-watering food videos.
Each episode of Behind Tasty features a different theme, such as holiday recipes, international cuisine, or cooking with a special ingredient. The episodes typically begin with an introduction to the theme and the individuals who will be participating in creating the content. Viewers get a glimpse into the planning and brainstorming stages of the Tasty videos, as the team discusses possible recipe ideas, techniques to use, and the overall visual aesthetic they want to achieve.
One of the standout aspects of Behind Tasty is its focus on showcasing the diversity of the Tasty team. The series features individuals of various races, ethnicities, and gender identities, all of whom bring unique perspectives and experiences to the content creation process. This diversity is reflected in the recipes themselves, as the team aims to create a wide range of dishes that appeal to different tastes and cultural backgrounds.
As the planning stages wrap up, viewers get to see the team in action as they film and photograph the recipe. The videographers and photographers work alongside the recipe developers to capture the perfect shot, making sure that the food looks as delicious as possible. The editing process is also featured, showcasing how the team selects the best footage and adds music and effects to make the videos as engaging as possible.
Throughout the episodes, the individuals behind Tasty share insights into their personal lives and experiences, giving viewers a more intimate look at the people behind the brand. For example, one episode features a recipe developer discussing how her childhood experiences with her grandmother's cooking inspired her love of food, while another episode shows a videographer talking about how his background in music production informs his work at Tasty.
The show also highlights the importance of experimentation and flexibility in the Tasty creative process. Viewers get to see the team discussing how to adjust a recipe to make it more visually appealing, or brainstorming new techniques to create a particular dish. They also discuss the importance of staying up-to-date with current food trends and adapting their content to reflect changes in what viewers are interested in.
Overall, Behind Tasty is an engaging and informative series that provides a behind-the-scenes look at the creative process behind the popular Tasty brand. With its focus on diversity, experimentation, and individual experiences, the show offers viewers a unique perspective on the world of food content creation.